As the nation’s recession shows more signs of recovery, industries catering to consumers ready to spend a portion of their replenishing disposable income on luxury purchases will see a rise in business: perched at the top of the list-the auto industry. As businesses large and small gear up to increase business traffic and sales, reaching …
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The Latest James Bond Film Does Not Disappoint for Car Enthusiasts 0
James Bond movies are famous for more than the beautiful actors and actresses who grace the screen. Bond films are just as famous for their beautiful images of fancy four-wheeled bombshells. The newest James Bond film “Skyfall” does not disappoint. The film once again features the classic British made Aston Martin DB5. The Aston Martin …
Read MoreRights Managed or Royalty Free Stock Photography? 0
One of the biggest misconceptions in buying stock photos is the type of license needed. The licensing models are a bit dated and not the best fit for free flowing digital publishing, although the best stock media agencies can help you get the images you need, and the right license that fits your budget, while …
Read MoreBoost your automotive marketing campaign with 3D images 0
Here’s a cool new development for stock photography: a Texas-based company now wants to make itself a resource for 3D stock photos. The group, stock3dphotos.com, is calling on qualified 3D stock photographers to contact them. Experts say new technologies that use glasses-free displays are making 3D photography more common and lucrative than ever. Autostereoscopic (glasses-free) …
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Great Car Photography Puts Consumers Behind The Wheel 0
Buying a car is never a decision taken lightly, which is why first impressions are so important. Whether it is through a website or glossy brochure, those sleek eye-catching photographs of vehicles are what captivate consumers the most and brings them into the dealership. A typical car brochure usually contains photos showing different points of …
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Car photography video shows pros at work 0
A new video from Nissan that pulls together some car photography basics is another reminder of why it’s important to hire professionals. The video, shot in Borrego Springs, Calif., zooms in on the set of a photo shoot for the 2013 Nissan Sentra. Nissan’s Tim Gallagher is overseeing the production and veteran photographer Bruce Benedict …
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How P2P Car Sharing Is Changing the Automotive Industry 0
The car industry changes dramatically, often influencing adaptations in behavioral, social and working habits. General Motors, Chrysler and Ford once dominated the world’s automotive markets, but Japan, Korea and Germany now give Detroit serious competition. Consumers have switched allegiances from powerful, large cars like the Toyota Prado to better engineered and fuel-efficient alternatives such as …
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New Volkswagen America Campaign Highlights Automotive Photography 0
VW America recently launched a new campaign that is drawing attention not just from advertisers in the automotive industry, but advertisers across a wide platform and highlights a unique use of car photography. Forbes recently reported on the campaign: “What sets ‘Why VW’ apart from other storytelling platforms is the integration of our own content …
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A plot twist for European car photography? 0
Talk about hot pursuit. Who isn’t following Mercedes-Benz’s sizzling new Twitter/YouTube campaign for its stylish A-Class line? And the ads — marketed for younger, hipper car buyers — could bring a bit of a plot twist to European car stock photos. Blending social-media delivery and participation, celebrity appeal, pulsing music and all the action of …
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Automotive photography is more than an iPhone app 0
Anybody with an iPhone can see that photography equipment is getting simultaneously more sophisticated and easier to use. The proof is in the picture quality. But effective automotive photography isn’t just about snapping a quick digital image and posting it on Facebook. And the images shouldn’t just capture abstract lines that serve an exclusively artistic …
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